DIGITAL STARTUP SOCIETY BLOG

It’s time for bed and you’re ready to get comfy and drift off to sleep. The more conductive you can make your bed and your bedroom to sleeping, the easier it will be to rest and actually fall asleep. Let’s talk about a few simple things you can do to create a better sleep environment.    One of the easiest things to change and improve for most of us is the temperature. It’s easier to sleep at cooler temperatures. Turn down your central heat or air down a degree or two when you head to bed. Make sure you’re dressed...

You know it’s better to avoid using your phone or tablet in the hours before you go to bed. I hope you’re making strides towards putting your phone away at night, but I would like to suggest taking it a step further and banning all screens from your bedroom. Instead, make it a sanctuary designed for sleep and maybe another bedroom activity.    There are some very good reasons why you should keep screens out of your bedroom. First, let’s talk about what type of screens. The obvious one is a TV or computer. Unless there is no other way,...

Many of us struggle to fall asleep at night. We toss and turn, or pop supplements and pills before we can drift off. If you are having trouble falling asleep, or simply want to work on a better bedtime routine, here are some simple ways to introduce calm into your evenings. If your mind and body aren’t overstimulated, it’s easier and quicker to fall asleep at night.    Stop the Caffeine Early    Caffeine has a surprisingly long halftime, which means it stays in our system longer than we think. You may have built up a tolerance and tell yourself...

The first step toward establishing a good bedtime routine is deciding when you should go to bed. There are a couple of things to consider here. Your weekly routine is part of it, as is how much sleep you need per night. Let’s look at these things and discuss how you can use them to guide you toward a good bedtime for yourself.    Look at your weekly schedule. Is there a certain time you have to get up? Most of us have to go to work or get the kids to school. Start with when you know you have...

So far we’ve talked a lot about getting free traffic by tapping into existing sources, upping our social media game, and investing some time and effort into SEO. All of this requires time and often it’s time well spent. There is a second way to get highly targeted traffic. Paying for it. While there are many different ways to do this, I want to discuss two strategies with you. Paid advertising and recruiting affiliates to send new leads your way. Let’s take a quick look at each.    I’m sure you’re familiar with some forms of advertising. The idea is...